2008 NASCAR Sprint Cup Preview- Dale Earnhardt Inc.
I’ve got to hand it to this team, it takes a lot to become more unpopular as a team than Hendrick Motorsports, but Teresa Earnhardt achieved this dubious distinction by letting her step- son, Dale Earnhardt Junior leave the organization that her late husband built for his son.
The good news is that time will be kind to both parties on Junior’s departure. DEI is one of several race teams enduring a competitive down turn. It is my opinion that it will take some time for DEI to get their chops up. This makes for a good place for promising young drivers to grow, and for veteran drivers to lend their experience to help groom the youngsters.
That chemistry is in place with the current line up. 49 year old Mark Martin is in his second year of running a reduced schedule. DEI was the beneficiary of the veteran’s racing prowess when Bobby Ginn could o longer keep up competitively with the NASCAR powerhouses and merged with DEI. Running 26 of 36 race, Martin won’t be able to capture the Cup title that has eluded him during his illustrious career that has included 47 Busch series wins and 35 victories at the NASCAR’s top level. When Martin isn’t running, Joe Gibbs cast-off Aric Almirola will take over the #8 ride. Many feel the youngster of Cuban descent has a great career ahead of him and will be a good fit on a team that features other such young studs as Martin Truex Junior and Paul Menard.
Truex put himself on the map with his first career Cup win in 2007 and successful run to make the Chase. During the Chase, Truex got lost in the brightening glow of fellow newbie Clint Bowyer, but considering all the many mechanical problems DEI had, it’s really amazing that Truex made it at all. The New Jersey native looks like the real deal and one who will greatly benefit from Martin’s low key and calm demeanor.
The same is true for Paul Menard. He’s still seeking his first Cup win, but has had enough strong runs to lead one to believe he’s not far away. Like Truex, Menard tends to make the mistakes typical of a fledgling driver and again, this is where Martin’s leadership will help.
Because of Dale Jr.’s popularity, many NASCAR fans will never see the forest for the trees and they will likely hate her as long as she lives. But you know what? She can’t help Junior win right now. The move to HMS is a win for him, and a win for DEI as they will now have the opportunity to build a quality organization apart from the pressure of trying to further the career of NASCAR’s most popular driver.
The key will be capitalizing on the racing brains that exist in the organization. Teresa’s not a racer or engineer or crew chief. She’s a shrewd business woman.
The late, great Dale knew that….that’s why she’s here. After she moves on to further success and so does Junior, this will just be footnote in NASCAR history.
Time will prove me right.
